Email Marketing, How To

3 Tips to Maximize the Last Days of Summer

Labor Day weekend signals the end of summer and beginning of the upcoming season. Seems too early to be thinking about Fall? Well, as an email marketer, you should always be thinking ahead! We know you already have marketing ideas popping in your head for the holidays. You’ve probably started brainstorming about future autumn

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This week in email

This Week In Email March 28th 2016

In this edition of This Week in Email, we’re going to jump right in with some email marketing predictions for 2020. The next stop is learning how to create mobile-friendly email and and in the last two articles we will study some interesting email user habits. Let’s get started! This Week in Email

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Email Marketing, How To

Building and Maintaining a High Quality Email List

Email has proven to be one of the most effective communication channels for marketers. In fact, industry experts have noted that email is almost 40 times better at acquiring new customers than social media. List quality plays a huge role in deliverability and whether or not your emails reach the inboxes of your most valued

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This week in email

This Week In Email March 7th 2016

In this edition of This Week in Email, we share with you predictions on what changes are coming to email marketing in 2016, a recap of updates and new regulation made regarding email privacy laws, a list of powerful words to improve your email campaigns, and insights on the right number of emails to send

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This week in email

This Week In Email February 3rd 2016

In this edition of This Week in Email, we share with you the most common email marketing predictions for 2016, look at the importance of doing a beginning of the year audit of your email campaigns, get the CAN-SPAM act in a nutshell, and learn how to deal with apparent DMARC authentication inconsistencies. We hope

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Email Marketing

5 Reasons You Should Never Purchase Email Lists

Has it ever happened to you that you wanted to get somewhere, you checked a map, saw a shortcut and took it thinking it was going to save you time, when in the end all it did was to leave you deluded? You thought it would get you to where you were going quicker, but

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